Industry Conversations, Tips & Ideas

Livepages Whitepaper - Optimizing Landing Pages for mCommerce
Posted by: Jonathan on Wednesday, 27 February 2013

Like it or not, for better or worse, the online environment is changing. And nowhere is it changing more rapidly than online sales. No sooner had most us got a handle on eCommerce than a new term entered the vernacular, representing a new territory for online marketers to contend with: mCommerce. So what does this mean for you landing pages? Find out inside…

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Free Whitepaper: 101 Best Practices for Landing Pages
Posted by: Jonathan on Friday, 21 December 2012

When it comes to online marketing there are few better platforms than the landing page. After all, landing pages allow marketers to target relevant traffic and push it down the sales pipeline in a quicker and more measurable way than almost any other method. So just what does make for a great landing page? What are the common pitfalls that get in the way of a successful sale? And what are the best practice principles that turn traffic into real conversion? Read on to find out…

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Even though content creation is often thought of as an exercise in keyword jamming or a sort of non-email version of spamming, successful content creators know just what’s possible from a single, well-produced piece of writing. Well-written content has the ability to go viral, or to influence highly targeted, highly desirable market segments, all with just a few days, or even just a few hours’, work.

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Whitepaper: Why Everything You Thought You Knew About Adwords is Wrong
Posted by: Jonathan on Thursday, 22 November 2012

Adwords. It’s the Holy Grail of advertising tools, right? Well, not so fast...

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