Industry Conversations, Tips & Ideas

Marketing 101: How to A/B Test a Landing Page
Posted by: Estel on Tuesday, 23 July 2013

A/B testing (or split testing) allows you to run simple comparative studies on important landing page elements. This helps you produce alternate designs, text, and presentations and identify which works best on your page. The following are a few of the several important landing page design elements and how to A/B test them.

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Survey: For Medium-Sized Business, Landing Pages are King
Posted by: Michalene on Monday, 01 July 2013

When Marketing Sherpa recently conducted a survey of medium-sized businesses, they were not surprised to learn that landing pages are king. In fact, unique landing pages were the most widely implemented tactic among most marketers in the companies that Market Sherpa surveyed.

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Why Your Landing Pages Must be Optimized for Mobile
Posted by: Anupam on Tuesday, 04 June 2013

The number of smartphones sold in the last one year is all the reason you need to get your landing pages optimized for mobiles. The young generation is adept at browsing internet from smartphones or tablets. The market for cell phones that accommodate fast web browsing is growing and it will definitely expand in the future too. If you start optimizing your landing pages for the mobiles then you will be able to capture more customers for your products too…

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Landing pages are all about first impressions. They have come into being just for the sole purpose of making the right first impression on your visitors and keep them from bouncing back from your website to your competitors. There are five different types of landing pages that are being used for online marketing with zest. The click-through landing pages are used for converting your traffic from visitors to buyers by providing them with necessary product and service information. The lead generation landing page is used for getting contact details of

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5 Kinds of Landing Pages: Which One is Right for You?
Posted by: Anupam on Tuesday, 04 June 2013

Never let your main objective or goal be sidetracked while you are doing online marketing. Your main objective is to capture more consumers and get them to buy your products. Landing pages are useful tools that help you achieve this objective. Generally, when a prospective consumer clicks on the search engine result link, or online advertisement link on some other website, they are directed to your landing pages. Here they get the precise information, which was of interest to them in the first place. Since landing pages are used for a variety of pur

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Landing Page SEO – It’s Easier Than You Think
Posted by: Anita on Wednesday, 08 May 2013

Designing squeeze pages that convert is as much a science as an art. And the point of all this effort? Convincing your prospects to click on a link in response to your call to action. Using the following landing page best practices should give you some insight as to how to go about doing just that when it comes to creating your landing (or squeeze) pages.

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The Secret to Great Landing Pages? Keep it Simple!
Posted by: Anita on Wednesday, 08 May 2013

Attracting prospects to your landing pages, or squeeze pages as they are sometimes called, is the start of your campaign, not the end of it. Once visitors have arrived, the battle to keep their interest and drive that interest into successful conversions begins. That being said, this doesn’t mean that you should overly complicate the process; there’s no need to write a lengthy thesis on the benefits of your products on your landing pages; keep it simple and follow the guidelines listed below to stay focused and develop squeeze pages that sell.

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The Definitive Guide to Perfect Landing Pages
Posted by: Anita on Wednesday, 08 May 2013

While coming up with the perfect landing page design may seem impossible, striving to do so is well worth the time, especially given the payback you are likely to receive in the form of higher conversion rates. So how should you go about designing such a page, assuming that the perfect landing page actually exists?

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Making Landing Pages That Really Convert Your PPC Traffic
Posted by: Anita on Wednesday, 08 May 2013

Launching a pay per click (PPC) campaign can be a good way to draw traffic to your site and increase sales of your goods and services. To make sure that you aren’t squandering resources however, it’s important that you direct your PPC traffic to squeeze pages that convert, whether you are creating them yourself or using landing page design software.

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5 Habits of Highly Effective Landing Pages
Posted by: Anita on Wednesday, 08 May 2013

Rather than sending prospects from your internet marketing and offline campaigns directly to your website, where they can become lost amidst a wealth of information, diluting the effect of your campaign, sending them to a landing page focused solely on the product or services you are offering is the current standard for landing page design best practices. Below are 5 guidelines for getting the most out of your landing pages and driving increased conversions.

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7 Secrets of Successful Landing Pages
Posted by: Anita on Wednesday, 08 May 2013

Directing prospects who’ve clicked on your ads to your home page has long been found to be less successful than sending them to squeeze pages, as landing pages are also known, which haves been optimized to close the deal. However, designing your landing pages so that they increase your conversions is not a simple task. Below are some of the methods that can help improve your landing pages and increase conversions as a result.

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Your Landing Pages are Horrible. Here’s Why.
Posted by: Murray on Thursday, 02 May 2013

At the risk of sounding harsh, I’m going to bet that your landing pages – if you have them at all – are awful. This is often one of the last things that marketers think about, and it shows in the results. You have a good email marketing campaign, or effective social channels that bring in visitors, but bringing them in is only half the battle. Many marketers spend a lot of energy attracting customers without thinking about what they’ll do when they reach the website. That’s where landing page conversion comes in.

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The Only 5 Things You Have to Know About Building Landing Pages
Posted by: Murray on Thursday, 02 May 2013

Landing pages are a relative simple, yet often overlooked, portion of an inbound marketing campaign. After all, coming up with good products, great email campaigns, and strong social media accounts is far more difficult than designing a few lead generation landing pages. But this is exactly why landing pages are often the worst parts of marketing campaigns – nobody thinks twice about where they’re sending page visitors. Here are the five things you need to know about squeeze pages that sell.

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Mastering Conversion on Your Landing Pages
Posted by: Murray on Thursday, 02 May 2013

Landing pages are one of the most important – and often the most overlooked – elements of an effective marketing campaign. Most business owners and marketers understandably focus on the “big picture” items. Products, email and traditional marketing campaigns, and social media often overwhelm landing pages in the chain of priority. But a good landing page can pay huge dividends with relatively little resources investment, so taking a hard look at your is a good way to squeeze revenue growth when you’ve seemingly topped out your other market

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How to Turn Around an Unsuccessful Landing Page
Posted by: Murray on Thursday, 02 May 2013

I get a lot of questions from marketers, but one of the most common is “How do I get customers to convert once I’ve brought them to my site?” This is a thorny problem for a lot of people, and despite great email, social, or content marketing campaigns, many marketers simply can’t close the deal once they’ve attracted a visitor to their website. Whether you’re looking for a sale or just a newsletter signup, squeeze pages that convert can make all the difference to your bottom line. Here are a few tips that I’ve used to make sure that my

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How to Create a Landing Page that Actually Converts
Posted by: Murray on Thursday, 02 May 2013

If you’ve gone to the trouble of designing a strong inbound marketing campaign, complete with email, social media, and content marketing strategies that bring people to your website, you’ve likely realized the importance of a strong landing page. After all, if you’ve invested the time and energy of your staff into creating strong content, the last thing you want to do is confuse your visitors by bringing them to your homepage or an unfocused landing page.

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The Secret to Killer Landing Page Headlines
Posted by: Michalene on Tuesday, 23 April 2013

When a visitor hits your landing page, you want to grab their attention instantly with a killer headline. Many people attempt to create exciting headlines, but fail miserably. This is because they do not stick to the rules of creating headlines that will grab the visitor and draw them into your page. Good squeeze pages that sell have great headlines.

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Landing Page Metrics the Experts Use
Posted by: Michalene on Tuesday, 23 April 2013

Creating a landing page is one thing, but building squeeze pages that sell is the challenge for business. There are certain metrics that can be analyzed with your landing page, and in order to be able to do that, you will need to install a good analytics program so that you can review your results. This sort of data should be analyzed from the very first day that your page is uploaded.

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How to Lower Your Landing Page’s Bounce Rate
Posted by: Syed on Tuesday, 09 April 2013

If your landing page has a very high bounce rate, it is definitely alarming for your business. A high bounce rate means that your targeted audience bounces off right after visiting your landing page. As a result, landing page conversion rate goes down too and it directly affects the business.

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How to Design a Squeeze Page
Posted by: Syed on Tuesday, 09 April 2013

Squeeze pages are currently very popular in the online marketing world. Simply put, squeeze pages are used to ‘squeeze’ information out of a webpage’s visitors. A squeeze page is a simple page that asks for only necessary information, mainly an email address. In return, visitors are rewarded with free content of any type relevant to a particular business. For example, vendors offer free reports, video, newsletters, or e-books in return for a visitor’s information.

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4 Ways to Make Your Landing Pages Better
Posted by: Syed on Tuesday, 09 April 2013

Landing pages play a vital role in the success of any business. However, no one can design the perfect landing page in the first attempt. To be honest, it is all about trial and error. There is no perfect way of designing a landing page. It is more about what works best for you. That is why; you have to keep optimizing your landing page in order to achieve better results.

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4 Ways to Improve Your Landing Page Conversion Rate
Posted by: Syed on Tuesday, 09 April 2013

Even if you have a powerful marketing campaign for your business, you can never take a landing page for granted. No matter how many visitors your marketing campaign brings, if they do not accept your offer, all the effort is almost wasted. Therefore, along with an effective marketing campaign, a high landing page conversion rate is also required to run a business successfully. Similarly, you must be looking for consistent landing page optimization in order to achieve your desired results.

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4 Critical Facets of a Good Landing Page
Posted by: Syed on Tuesday, 09 April 2013

Most of the people make several basic mistakes when designing a landing page. These mistakes may not seem like a big deal, but they can seriously disturb your conversion rate in the long run. To be honest, designing a landing page is an art. You have to keep all the elements of a landing page just about perfect, because even the slightest inconsistency can drive your visitors away.

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Optimizing Landing Pages for Mobile
Posted by: Vikki on Monday, 25 March 2013

Optimizing a lead generation page design can be a whole different story for mobile viewing. Mobile pages have a limited space to them, making it all the more difficult to get the message of your landing pages across. However, smart phones have taken the world by storm, making it a necessary evil to design pages optimized for mobile audiences. By keeping these few concepts to mind, you will be well on your way to captivating all of your viewers, both mobile and otherwise.

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6 Key Ways to Improve Your Landing Pages
Posted by: Vikki on Monday, 25 March 2013

The best lead generation landing pages are those that always keep up with the times. Great landing pages designers know that constant improvement and being updated can rake in more conversions over time. If you’re looking to give your simple landing pages a little added pizzazz, or completely overhaul your old and tired landing pages, then these six steps can help you give an entirely new and improved feel to your landing pages.

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Anatomy 101: Building the Perfect Landing Page
Posted by: Vikki on Monday, 25 March 2013

Good squeeze pages may not look like a lot at first. Dissecting the different aspects there is to a landing page, however, will surely make you think otherwise. There is more to a landing page than just a pretty layout, a few words and images, and a visible CTA. In designing landing pages, you have to be able to point out which elements are key to conversion, and which elements are nothing more than eye candy. Ultimately, knowing this can drive the difference between a cluttered and basically useless landing page and one that is visually appealing a

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Landing Pages for Dummies
Posted by: Vikki on Monday, 25 March 2013

Designing a landing pages template can sometimes seem not worth the trouble it causes. For beginners, especially, the whole roller coaster ride that is designing effective landing pages can be a bit too much to take at first. One good way of overcoming this obstacle is by taking on just a few things at a time. Knowing a few key aspects to an effective landing page can be a good steppingstone for beginners. From there, additional techniques can be added with little to no difficulty.

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Why You Should Be Split-testing Your Landing Pages
Posted by: Syed on Monday, 18 March 2013

The best way to optimize any landing page and improve the conversation rate is to test it comprehensively. No matter what techniques or strategies you choose, you must test them one by one. There is no magic formula that can calculate the exact number of optimizations for optimizing your page.

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How to Improve Conversions on ANY Landing Page
Posted by: Syed on Monday, 18 March 2013

Creating a landing page is easy, but creating a landing page that produces a high conversion rate requires a lot of time, effort and planning. However, there are several experienced people who have spent years in designing squeeze pages for different organizations. Such people can always be a huge asset and inspiration for the beginners.

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5 Essential Elements of Landing Pages That Sell
Posted by: Anita on Monday, 18 March 2013

If you have an online business, you would already know the importance of a landing page. It can be a make or break deal for a business. That is why creating an effective landing page requires a lot of planning, effort and attention to details. You have to use the right elements precisely in order to achieve your desired results. Otherwise, even after spending all that money and energy on marketing, you would not see any dramatic improvement in your sales.

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12 Principles of a Perfect Landing Page
Posted by: Vikki on Monday, 11 March 2013

As short as an ideal landing page may be, there are still so many details that you should keep in mind when designing for a maximized landing page quality score. When aiming to make the perfect landing page, knowing which principles work is essential to keeping your landing page on top of the online marketing food chain.

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Refresh Your Out-Dated Landing Pages in 5 Easy Steps
Posted by: Vikki on Monday, 11 March 2013

Given enough time, all squeeze pages websites will eventually become outdated. This can be rather frustrating, especially when you have spent so much time and resource on these pages. You could choose to keep them as they are, which is less than ideal as outdated designs rarely get you the sales you want. You can also choose to spend just a little bit more of your time in order to make them as relevant as they were the first time they were put up. This is a much better option, as all it really takes is but 5 easy steps.

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Using Images to Super-Charge Your Landing Pages
Posted by: Vikki on Monday, 11 March 2013

Never underestimate the importance of images in increasing your landing page conversion. Use them in the wrong way, and you risk losing possibly all of the conversions that could have been. Take the time to choose the right kind of images and placing them right where they need to be, however, and you give your landing pages a good fighting chance to get you only the best conversion rates for your campaign.

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4 Common Sense Landing Page Principles
Posted by: Vikki on Monday, 11 March 2013

The best lead generation pages adhere to certain principles that keep subscribers informed and interested. These landing pages also get to convert this interest into an inclination to purchase. In the world of online marketing, too many points of wisdom are being shared in terms of how to make the best landing pages for any campaign. However, adhering to these basic principles is all that you really need to get started on your own successful mass email campaign.

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Identifying Landing Page Hotspots
Posted by: Marta on Wednesday, 06 March 2013

Directing traffic to your landing page is important without a doubt. But just as important is landing page optimization, designing a page to make the most out of each visit a guest makes. Doing this effectively requires identifying landing page hotspots -those features of your landing page which are most likely to engage a visitor’s interest and attention. Listed below are four hotspots which deserve a place in your landing page design toolbox.

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3 Landing Page Headlines You Have to Try
Posted by: Anita on Tuesday, 05 March 2013

Every landing pages template worth its salt preaches the importance of using compelling landing page headlines, but devising a headline that simultaneously gets your message across and drives conversion rates is easier said than done. To improve your landing page quality score, consider using the 3 landing page headline guidelines below when writing your headlines.

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Livepages Whitepaper - Optimizing Landing Pages for mCommerce
Posted by: Jonathan on Wednesday, 27 February 2013

Like it or not, for better or worse, the online environment is changing. And nowhere is it changing more rapidly than online sales. No sooner had most us got a handle on eCommerce than a new term entered the vernacular, representing a new territory for online marketers to contend with: mCommerce. So what does this mean for you landing pages? Find out inside…

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12 Ways to an Awesome Landing Page (That You’ve Never Heard Of)
Posted by: Rosario on Tuesday, 26 February 2013

We have already covered a lot on how you can easily and efficiently optimize your landing pages with quality content, attractive headlines and other essential components. But as you know, all those tactics may not always suffice to help you accomplish your long and short term business objectives — especially in today’s cut throat competitive market. Therefore we have come up with 13 more ways to an awesome landing page that you may not have heard before.

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10 Landing Page Tricks That Will Supercharge Your Conversions
Posted by: Marta on Monday, 25 February 2013

When it comes to online marketing, there is nothing more satisfying to a marketer than to have a successful conversion. And in an era when content marketing is ruling virtually everywhere, it is imperative that all online marketers give special attention to how they optimize their landing pages for maximum conversion. To help you with the task, we have come up with the following 10 landing page tricks that will supercharge your conversions.

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Improve Your Landing Page Conversions in 10 Easy Steps
Posted by: Vikki on Friday, 22 February 2013

Squeeze pages that convert are those that emphasize the advantages of their offers by being straight-to-the-point, visually attractive, trustworthy, and distraction-free. Landing pages that fail on one or more of these characteristics are prone to losing potential conversions. In order to maximize on these conversions, certain elements of your landing page have to be thoroughly optimized via the following steps.

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7 Steps to More Effective Landing Pages
Posted by: Vikki on Friday, 22 February 2013

A landing page is only as effective as its elements. Maximizing the benefits associated with these elements by adequately and properly employing them is key to landing page optimization. With these 7 steps, you can take your landing pages from being just average to being fully effective.

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How to Re-engage a Failed Conversion
Posted by: Anita on Wednesday, 13 February 2013

Regardless of your experience and exposure in the realm of online marketing, a failed conversion attempt always hurts. Rightly so — after all, time, money and effort are spent on it, only to see it disappearing going in vain. But is it really over? Based on our experience and the input from prominent marketing experts, re-engaging a failed conversion is no longer as big a deal as it used to be. Here’s how you chase those more elusive sales…

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Why Landing Pages are so Important
Posted by: Anita on Tuesday, 29 January 2013

Online marketing is growing at a rapid pace these days and virtually every big or small business across the world is trying hard to exploit its rich offerings in one way or another. With such tremendous growth of these new-generation marketing tactics, landing pages have evolved as one of the most powerful weapon online marketers have at their disposal.

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One of the most powerful elements of mass marketing software is the power to automate actions based on other actions. For landing pages, automated emails provide a great way for marketers to push targeted messages out to customers based on triggered message generated by the users themselves.

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So What is a Landing Page?
Posted by: Marta on Wednesday, 09 January 2013

In its simplest form, a landing page is best defined as the website page(s) that enables online marketers to record visitors’ information with the help of a lead capturing form. An ideal landing page is usually targeted to a particular stream of traffic, such as, for example, the traffic associated with a particular email marketing campaign or certain eBook or whitepaper. And because it's usually backed by a good offer and is highly targeted, there is every possibility that a good chunk of those website visitors will be converted into leads.

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How to Write Winning Landing Pages
Posted by: Jane on Tuesday, 08 January 2013

It won’t be an exaggeration if we say it outright: landing pages as the most important parts of a business website. After all, a great majority of your incoming traffic — the ones redirected from blogs managed by you, or from your social media fan pages etc. — will enter your website via these landing pages only. And that’s precisely why you should be extra diligent when crafting a landing page.

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Landing Pages — Why More is Better (A Lot Better)
Posted by: Jules on Friday, 28 December 2012

First things first — It’s not just an issue of strategy. The more landing pages you have on your site, the better for you in the long run. Here’s why…

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How to Make Your Landing Pages User-Friendly
Posted by: Jules on Thursday, 27 December 2012

While crafting a new landing page, there are usually a ton of question that strike the minds of the marketing professionals associated with the project. Questions like: “Who’s really visiting our website and how often they are abandoning the landing page forms? How can we lower our bounce rate?”

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Free Whitepaper: 101 Best Practices for Landing Pages
Posted by: Jonathan on Friday, 21 December 2012

When it comes to online marketing there are few better platforms than the landing page. After all, landing pages allow marketers to target relevant traffic and push it down the sales pipeline in a quicker and more measurable way than almost any other method. So just what does make for a great landing page? What are the common pitfalls that get in the way of a successful sale? And what are the best practice principles that turn traffic into real conversion? Read on to find out…

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The Key to Getting Traffic to Your Landing Page
Posted by: Rosario on Thursday, 20 December 2012

As an online marketing professional, you can push your campaigns just as far as your landing pages take them. Creating a smart, attractive landing page with relevant and compelling copy is vital to the success of your individual campaigns, but it is unlikely to earn you leads at the desired level unless more and more traffic flows into your website.

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Landing Page Best Practice
Posted by: Marta on Tuesday, 18 December 2012

The rules of landing page optimization are pretty simple and can be easily mastered if we follow certain basic rules and guidelines. The key here is to understand that the core objective of a landing page, no matter what type of website it is serving, is to convert prospects into leads.

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Landing Page Metrics You Should Be Tracking
Posted by: Marta on Monday, 10 December 2012

Any marketing content creator is usually backed by a wide range of potential content assets that they can use however they want. However, be it writing a blog post, drafting an ebook or working out a webinar, they usually have different objectives in mind when it comes to content creation. And needless to say, just like any given content asset could be linked with a specific goal, they all have to be evaluated by unique metrics.

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Landing Page Principles
Posted by: Anita on Monday, 10 December 2012

Too often we see online marketers coming across situations wherein they are forced to spend a big chunk of their hard earned cash on PRC campaigns, but without gaining any substantial benefit in return. Worse still, some of them are even happy with their seemingly impressive click through rates, without realizing that they are spending way too much for mediocre results.

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3 Landing Page Rules You Can’t Afford to Forget
Posted by: Sonia on Tuesday, 04 December 2012

If your existing online marketing campaigns are not yielding the desired results, don’t just put the blame on your banner, paid search ad, retargeted display or email messages. Instead, begin your evaluation by analysing things at your own end.

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SEO for Your Thank You Pages
Posted by: Rosario on Thursday, 29 November 2012

A thank you page can be defined as one that appears immediately after a user has submitted a form or order online. A thank you page is typically used to provide the download link to a freebie or a newly purchased product upon the submission of a form on the landing page.

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Whitepaper: Why Everything You Thought You Knew About Adwords is Wrong
Posted by: Jonathan on Thursday, 22 November 2012

Adwords. It’s the Holy Grail of advertising tools, right? Well, not so fast...

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4 Ways to Make it Easy for Your Customer
Posted by: Anita on Thursday, 22 November 2012

If you have had any first-hand experience in online marketing, you have probably already figured out how hard it is to convert prospects into leads through your website or other existing web infrastructures.

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Crafting the Perfect Call-to-Action
Posted by: Jaclyn on Monday, 12 November 2012

One of the most important pieces of any successful landing page is the call-to-action. Crafting the perfect call-to-action can be the difference between the success or the failure of your business, and by reading this article, you’ll be able to discover how you can create the perfect appeal that gets results.

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Landing Page Essentials
Posted by: Melissa on Thursday, 08 November 2012

Landing pages can seem confusing to the uninitiated, but getting the maximum conversion from this powerful tool is easier than you might imagine. For all the bells and whistles you could put on your pages, simple is definitely best, so here’s a guide to the bare minimum for a landing page (to provoke maximum response).

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The Ingredients of a Great Landing Page
Posted by: Melissa on Thursday, 08 November 2012

Tech savvy web designers may like to build their landing pages themselves; for the rest of us, there are excellent companies specializing in lead generation page design templates, that make it easy for the inexperienced. Either way, here are the principles you should follow…

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Why You Need More Landing Pages
Posted by: Melissa on Thursday, 08 November 2012

Landing pages are an essential tool for any serious e-marketing campaign. And when it comes to landing pages, it’s definitely a case of ‘the more the merrier’. But just how do you turn those pages to a profit? What can you measure? And where’s the ROI?

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Landing Page Conversion 101
Posted by: Melissa on Wednesday, 07 November 2012

Conversion is the most important aspect of marketing a product on a website. In order to persuade visitors coming to your website to take the desired action — be it signing up for a newsletter, downloading a trial version of your product or making a purchase outright — you need to take some time and consider what you need to do to optimize your landing page.

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4 Shortcuts to the Perfect Landing Page
Posted by: Melissa on Tuesday, 06 November 2012

Having a perfect landing page is extremely beneficial for a website owner, as it increases his chances of getting more leads and turning those leads into sales. Here are 4 shortcuts that can help you in creating the best lead generation landing pages.

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5 Techniques to Instantly Improve Your Landing Pages
Posted by: Melissa on Tuesday, 06 November 2012

Landing pages are where you direct your visitors who are coming from different locations, like search engines, ads and social media. It is the most important page as far as your conversion rate is concerned and if you want to make sure that your marketing strategy pays off, this page should use the following landing page optimization techniques.

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How Landing Pages Help Empower Your ROI Measurement
Posted by: Tyree on Tuesday, 30 October 2012

ROI, or return on investment, is calculated by dividing the return on an investment by its cost, and there are certain parts of the cost you, as a business owner, just can't afford to be frugal on: the quality of the product or diligence of customer service, for example. But there is an area in the digital realm where it is easier than ever to save money while strengthening your ROI and that is your landing page.

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Why Landing Pages are Valuable
Posted by: Kimberly on Tuesday, 30 October 2012

What exactly are landing pages? First of all, let’s clear up one of the top misconceptions of what a landing page is — it is NOT your website. While your website contains a ton of information — who you are, what you do, where you are, etc., a landing page is a special page with a specific goal. This goal is to convert visitors’ casual views into a desired outcome, such as sign up for a mailing list, try a product, or fill out a survey form.

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PPC 101: The Basics of Pay-Per-Click Advertising
Posted by: Stacy on Monday, 29 October 2012

If you're new to the pay-per-click advertising model, don't be put off by worries of complex analytics. In practice, it's probably easier than you realise.

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How to Design the Perfect Landing Page
Posted by: Jaclyn on Monday, 29 October 2012

Landing pages are a powerful weapon in the online marketer’s arsenal. Given that the effective use of landing pages can make the difference between a campaign’s success and failure, it’s helpful to remind yourself of the key elements that promote quality conversions.

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Concepts that Make Landing Pages Work
Posted by: Melissa on Monday, 29 October 2012

First impression’s matter. When it comes to web marketing, that goes tenfold. If you are looking to direct more traffic to your call-to-action then you must ensure that your landing pages have what it takes to command attention, and get results.

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